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“Artvertising”- the latest issue of New Moment magazine, introduces the best ideas in art and creative professions in the Balkans, selected by guest editors (one from each country in the region). Art and advertising mutually inspire each other, building and using each other’s creative and financial resources. It is more and more the case that art and advertising share the same idea, same concept and that the border increasingly blurs. Advertising industry makes art possible and art, on the other hand, makes advertising better and more exciting. |
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